Why choose HTML5 games over apps?

Games can be used to educate, train and promote, whilst being fun at the same time. The mobile games and apps market is vast and increasing daily, with the most successful games being downloaded millions of times worldwide, but why choose HTML5 games over apps?

HTML5 games are playable on desktop, tablet and mobile with no upload to Apple or Google App Stores necessary (therefore saving time and money).

Because there’s no need to download an app to play an HTML5 game, they are simple, cost-effective and offer instant access.

The games can be played directly from your website, engaging users with interactive content and providing feedback and data on key issues. Google Analytics can be added to the game so stakeholders can see exactly how successful it has been.


For example

Here at Alternative View Studios, we designed and developed a suite of games for learning for the Cambridge University Press & Assessment English department to help students learn English as a foreign language. 

CambridgeOne provides accessible teaching and learning materials in one place across multiple devices – desktop, tablet and mobile, including the games we created for them. This way, Cambridge has full control over its content without going through App Stores.

Find out more about our games


Progressive Web Apps (PWAs)

These apps are built from web technologies like HTML, CSS, and JavaScript but with a feel and functionality that differs from an actual native app.

You can turn almost any website into a PWA, this means you can build a PWA much quicker compared to a native app that can be tricky and time-consuming to develop. Plus, you can offer all the features of native apps, like push notifications, offline support, and much more, without needing to maintain a presence in an app store. Read more about Progressive Web Apps (PWAs) here


Want to know more about HTML5 Games for your organisation?

So that’s an overview of the benefits of HTML5 games. If you’re thinking of creating a game for your business or want to speak to us about exploring game options, we’d love to hear from you. Get in touch.