How to create an animation for education

Animation enhances eLearning content by visually simplifying complex concepts and processes. Other advantages of integrating animation into eLearning are its ability to offer conveniently sized segments and allow learners to access animated eLearning videos conveniently. 

But where do you start when creating an animation for education? Whilst a range of software allows you to create your own animation, working with a professional animation studio is advisable (of course, we would say that, but read on to find out why…).

Why use a professional agency to create your animated content?

Choosing a professional agency to develop your animated content has numerous advantages. These agencies employ skilled artists, animators, and scriptwriters with extensive experience, ensuring a high standard of quality and unique creativity. They also have access to technology and software, enabling them to produce visually stunning, bespoke animations. 

Overall, they’ll be able to make recommendations and offer advice – trust us; speaking from experience, this can make all the difference.


Where do you start when creating an animation for education?

 

1. Establish your audience

The first step in creating an animation-based learning video is to research and understand the audience viewing it. By recognising their level of knowledge, you’ll be able to pitch the right message. 

Do you have multiple audiences of different ages? In that case, you must tailor the language to suit them. Speaking of languages, animations can adopt relevant voiceovers to suit the audience if your animation needs to accommodate more than one dialect. Ensure cultural differences, such as clothing and background settings, are correctly depicted.

Once you understand your audience, you’ll know how to present the information; many different animation styles exist. For example, suppose you are educating young children. In that case, the kind of animated content you’ll make should be a style they can relate to.


2. Scriptwriting

It’s essential to spend time writing your script; this is one of the most critical stages. Working with specialists within the field of the subject on which you’re focusing is crucial. It’s essential to have experts checking facts while developing your script to ensure information is correct and not open to misinterpretation. When we create training animations for the London School of Hygiene and Tropical Medicine, we consult with experts, for example, National Malaria Programmes, to ensure the content is correct from a technical perspective and that the right tone and language are used for the intended audiences. 

You may go through several drafts before deciding on the final version. Your script will then need to be recorded as a voiceover to add extra information and a human touch. We recommend using a professional voiceover (VO) artist—the audio element is just as important as the visuals if you want a polished result. 

Again, think about your audience and subject matter when selecting your VO artist. Do you want a lively and informal – like the tone used in this animation for students, or for younger audiences, something a little more fun and engaging? You may even need multiple voices for different characters if you have a complex subject to explain; this can help keep the learner’s attention.


3. Creating the animation

Now, you’re ready to begin the creative stage, where your vision will come to life. Based on the script, a storyboard will outline the visual structure of the animation. Then, the details of the characters, backgrounds, etc., will be created. A draft voiceover is often used here to ensure the visuals roughly align with the audio. 

Once the storyboard is agreed upon, the technical part of animating and putting together the final voiceover begins. At this stage, special effects are added to bring your animation for education to life.

Read our animation process blog here to understand the technical process.